Hair Color

Majirel

Permanent hair color with a large palette of shades. It guarantees a mistake proof application with up to 100% grey coverage.

Virtual Try-on

The Virtual Try-On is an augmented reality hair color simulator.

Dia color

Demi permanent, no ammonia hair color. Gives 3x shinier hair, 6 weeks for glossy color and optimal grey coverage.

Blond Studio 9

Lightening powder infused with bonding complex to maintain integrity of the hair during the lift. Perfect for damage conscious clients who’s #1 priority when lightening is protection.

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Dia light

The acidic gel-cream technology to neutralize & gloss after lightening and refresh lengths after color, the French way.

iNOA Hair Color

Introducing iNOA hair color, a long-lasting, vibrant hair color that provides impeccable grey coverage.